We’ll continue to empower the most talented artists in the world to turn their passion into a profession, grow the money paid to rights holders, diversify and expand the number of professional artists succeeding, and propel the music industry forward." Blinding Lights" by the Weeknd (pictured) is the most-streamed song on Spotify, with over 3.5 billion streams. We know we have much more work to do, but we’re confident in what we’ve built and the innovations we continue to deliver for artists and their fans. Fans will ultimately decide who succeeds and thrives, but our focus remains clear: Continue to create more opportunities for more artists to reach more fans. Of course not every one of the millions of artists on Spotify have found the same success. It’s something we take seriously every day. Our goal is to help musicians that aspire to be, or are professional to make a living. This means that the number of the most listened to artists in the world is growing and more diverse. Today, 57K artists now represent 90% of monthly streams on Spotify - a number that has quadrupled in just six years. And it’s happening.įrom streaming on Spotify alone, we’re seeing growth from artists at all stages of their career: since 2017, the number of artists generating More artists want to share their art, reach fans and earn a living from music. It also means new artists joining Spotify every day, along with the entire history of music that came before them. It means new genres, more music crossing borders, and more artists finding new fans. Streaming is thriving and has been key to helping more artists find a global audience. So, we’re launching a new site, Loud & Clear, to increase transparency and shed light on the complicated economics of music streaming. If the music industry is generating so much, then where the hell is it going? These are fair questions. Still, artists ask me all the time why they’re not making more money. That number is massive on its own, and it doesn’t include the other music streaming services, or other sources of music revenue. In 2020 alone, Spotify paid $5B+ and makes up about 20% of global recorded music industry revenue, more than any other streaming service. Since its 2014 low, the music industry has grown by 44%, driven primarily by streaming revenues, which increased 500% over this same period.
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